THE COMMUNICATIONS BAR
  • TOOLS + RESOURCES
    • LEAN COMMS FRAMEWORK
    • GLOSSARY OF TERMS
  • FOUNDERS.COFFEE
  • THE LAB
    • THE HASH
    • PLAY-BY-PLAY
  • SERVICE MENU
    • THE COMMS MERCHANDISE STORE
  • FAQs

What Is Positioning?

By Lyndon Johnson On December 15, 2017 · Add Comment · In Communications Strategy, Lean Communications Framework, Lean Communications Methodology, Strategy, Toronto
Positioning is a challenge for every small business. It is especially difficult when both the competition and prospective customer are large organizations. Effective positioning in these situations is about focusing on the value you can offer that a larger organization cannot.  Small businesses also have the advantage of being flexible, in terms of approach, modelContinue Reading
Read More »
All prices subject to HST @ 13%
copyright COMMS.BAR | a THINK DIFFERENT [LY] company

Made in Canada by entrepreneurs, for entrepreneurs