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Lyndon Johnson 0

Copy Apple’s PR Strategy – Not Apple’s Publicity Strategy

Posted December 15, 2017 · Add Comment

I read this article by Ed Zitron on the Inc website earlier and tried to comment.  When the comment wouldn’t load for technical reasons [I’m assuming] I thought the comment was worth turning it in to a short blog post. The point Ed makes is that most  companies shouldn’t try to emulate Apple’s publicity strategy.Continue Reading

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Lyndon Johnson 0

Apple needs to do more than sell iPhones

Posted July 26, 2016 · Add Comment

Apple needs to do more than sell iPhones from COMMS BAR on Vimeo.

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