Copy Apple’s PR Strategy – Not Apple’s Publicity Strategy By Lyndon Johnson On December 15, 2017 · Add Comment · In $AAPL, Media Relations, Public Relations, Publicity, Toronto, Uncategorized Read More »
Apple needs to do more than sell iPhones By Lyndon Johnson On July 26, 2016 · Add Comment · In $AAPL, Branding, Communications Strategy, Lean Communications Methodology, Marketing, Public Relations, Strategy, Toronto Read More »
Apple’s communication strategy is risky By Lyndon Johnson On May 28, 2016 · Add Comment · In $AAPL, Communications Strategy, Marketing, Public Relations, Toronto Read More »
BlackBerry Needs to THINK DIFFERENT By Lyndon Johnson On May 8, 2016 · Add Comment · In $AAPL, $BBRY, Communications Strategy, Public Relations, Strategy, Toronto Read More »
Apple needs an iPhone Killer By Lyndon Johnson On May 1, 2016 · Add Comment · In $AAPL, Communications Strategy, Public Relations, Toronto Read More »
Is It Time You ‘Steve’ Your Product Catalog? By Lyndon Johnson On May 1, 2016 · Add Comment · In $AAPL, Communications Strategy, Public Relations, Strategy, Toronto Read More »