The Communications Bar
  • BOOK
    • STRATEGY SESSIONS
    • GROWTH STRATEGIES
  • TRAINING CAMPS
  • OUR SPECIALISTS
  • TOOLS + RESOURCES
    • LEAN COMMS FRAMEWORK
  • FOUNDERS.COFFEE
  • GLOSSARY OF TERMS
  • THE LAB
    • THE HASH
    • PLAY-BY-PLAY
  • SERVICE MENU
  • FAQs
Lyndon Johnson 0

BBC Apprentice Series 12 Episode 7 – Poole Boat Show

Posted December 12, 2016 · Add Comment

BBC Apprentice Series 12 Episode 7 – Poole Harbour Boat Show BBC Apprentice Series 12 Episode 7 is all about sales, with the candidates visiting the Poole Boat show. The key for me is to pick the right products (no great insight here, I know) and to make sure that I provide the best customerContinue Reading

Read More
Lyndon Johnson 0

BBC Apprentice Series 12 Episode 8 – London Landmarks

Posted December 12, 2016 · Add Comment

BBC Apprentice Series 12 Episode 8 – London Landmarks The task in Episode 8 of The Apprentice Season 12 is to put on an event at one of two London landmark venues.  I’ve chosen to select Madam Tussauds for the purposes of this blog. The obvious draw here is the celebrities.  We live in aContinue Reading

Read More
Lyndon Johnson 0

BBC Apprentice Series 12 Episode 9 – VR Games Task

Posted December 12, 2016 · Add Comment

BBC Apprentice Series 12 Episode 9 – VR Games Task The task for The Apprentice candidates in Series 12 Episode 9 is to create a Virtual Reality (VR) game. They have to create the gameplay and visual identify and present it to industry insiders. VR is still a niche opportunity. But, companies like Google, SamsungContinue Reading

Read More
Lyndon Johnson 0

BBC Apprentice Series 12 Episode 10 – Gin Task

Posted December 12, 2016 · Add Comment

BBC Apprentice Series 12 Episode 10 – Gin Task The task for The Apprentice candidates in Series 12 Episode 10 is to create a new Gin product along with a visual brand identity. My initial thoughts are to focus on the luxury market.  Lots of existing companies go with green coloured labels of bottles & somethingContinue Reading

Read More
Lyndon Johnson 0

BBC Apprentice Series 12 Episode 6 – Discount Buying

Posted December 12, 2016 · Add Comment

BBC Apprentice Series 12 Episode 6 – Discount Buying The key to here is to get prices from as many people as possible (2 – 4) to give you leverage.  The other element is to ensure you can get all of the items overnight – checking opening times. I would have split the team withContinue Reading

Read More
Lyndon Johnson 0

BBC Apprentice Series 12 Episode 5 – Cycling Crowdfunding

Posted December 12, 2016 · Add Comment

BBC Apprentice Series 12 Episode 5 – Cycling Crowdfunding With this task the key is going to be finding people that ride bikes – and finding them en mass.  This isn’t a general consumer task, it’s all about focusing on a niche.  I’d call Cycling Weekly and find online communities and cycle clubs.  It isContinue Reading

Read More
Lyndon Johnson 0

BBC Apprentice Series 12 Episode 4 – Department Store

Posted December 12, 2016 · Add Comment

BBC Apprentice Series 12 Episode 4 – Department Store In the BBC Apprentice Series 12 Episode 4 “Department Store” task there’s only one product here for me… the scarves. It’s the primary reason that tourists visit Liberty.  Choosing the scarves as well as creating an interactive window display in order to show them off.  It should captureContinue Reading

Read More
Lyndon Johnson 0

BBC Apprentice Series 12 Episode 2 – Japanese Jeans

Posted December 12, 2016 · Add Comment

BBC Apprentice Series 12 Episode 2 – Japanese Jeans In the BBC Apprentice Series 12 Episode 2 – Japanese Jeans task contestants had to create a new jeans brand. What’s Japanese for Jeans? Jinzu. That’s what I would have called the jeans in this task. ‘Jinzu – Japanese for Jeans’ would have been my advertising sloganContinue Reading

Read More
Lyndon Johnson 0

BBC Apprentice Series 12 Episode 1 – Collectables Task

Posted December 12, 2016 · Add Comment

BBC Apprentice Series 12 Episode 1 – Collectables Task The first episode of Season 12 of the BBC Apprentice is a sales negotiation task. The key here is to identify what you have and the value of each item to ensure that the teams get the best price for high value items. It also ensuresContinue Reading

Read More
 
  • Popular
  • Recent
  • Comments
  • Tags
  • Change the way you access public relations and marketingMore than 98 percent of entrepreneurs are unable to access [...]
  • A message to social media wizards, sorceresses, ninjas, concierges & jediStop it. Please. You’re doing yourself and the industry a [...]
  • Look, Squirrel. Donald Trump's Distraction StrategyPure Distraction First it was an accusation that President Obama “wiretapping” [...]
  • Is AI The Future Of Retail?Disclosure: I am a Microsoft Advocate.  I have been provided [...]
  • A Game of InchesThis afternoon I watched a pick-up game of football.  Almost [...]
  • Generating Commercially-valuable Awareness | VIDEO
  • Compelling Commercially-valuable Marketing Actions | VIDEO
  • Why Removing The Labels Makes SenseTwo recent studies by MuckRack and Releasd told us what [...]
  • "Great insight in your post also Katie, thank you. "
    on Thoughts on AMEC […]
  • "Very astute comments.. Thank you. I had other obje"
    on Thoughts on AMEC […]
#MeasurePR $AAPL Awareness BBC Apprentice Brand Branding Communications Strategy Content Marketing Definitions Fake News Journalism Lean Communications Methodology Lean Startup Marketing Marketing Strategy Media Coverage PR PR agency PR Strategy Publicity Public Relations public relations strategy social media Social Strategy Startups Strategy What is content marketing? What is marketing? what is publicity? what is public relations?
  • Recent Posts

    • A Game of Inches
    • Generating Commercially-valuable Awareness | VIDEO
    • Compelling Commercially-valuable Marketing Actions | VIDEO
    • Why Removing The Labels Makes Sense
    • Building Actionable Relationships For Marketing Success | VIDEO
  • Recent Comments

    • Canvas collection - A list of visual templates - Andi Roberts on PR, Marketing & Publicity – The Future is Lean
    • Lyndon Johnson on Thoughts on AMEC Integrated Evaluation Framework
    • Katie Paine on Thoughts on AMEC Integrated Evaluation Framework
  • Archives

    • September 2019
    • July 2019
    • April 2019
    • February 2019
    • December 2018
    • November 2018
    • September 2018
    • August 2018
    • April 2018
    • February 2018
    • December 2017
    • November 2017
    • September 2017
    • August 2017
    • July 2017
    • June 2017
    • April 2017
    • March 2017
    • February 2017
    • January 2017
    • December 2016
    • November 2016
    • September 2016
    • August 2016
    • July 2016
    • June 2016
    • May 2016
    • January 2013
    • May 2012
  • Categories

    • #AgileMarketing
    • $AAPL
    • $BBRY
    • Agile Marketing
    • BBC Apprentice
    • Branding
    • Business Model Innovation
    • Communications Strategy
    • Entrepreneurship
    • Lean Agile
    • Lean Communications Framework
    • Lean Communications Methodology
    • Marketing
    • Measurement
    • Media Relations
    • Media Relationships
    • Public Relations
    • Publicity
    • Storytelling
    • Strategy
    • Toronto
    • Uncategorized
  • Meta

    • Log in
    • Entries feed
    • Comments feed
    • WordPress.org
 
All prices subject to HST @ 13%
copyright COMMS.BAR | a THINK DIFFERENT [LY] company

Made in Canada by entrepreneurs, for entrepreneurs